Natural Fruit & Floral Flavours

What are natural fruit & floral flavours?

Fruit and floral natural flavours are aroma and taste components derived from real plant sources such as fruit peels, berries, flowers, herbs, and botanical extracts. These natural flavourings enhance a tea’s character without using artificial sweeteners or synthetic additives. They are created through physical, enzymatic, or microbial processes (e.g., distillation, extraction) that capture flavour compounds from natural sources. 


Top 3 benefits of natural fruit & floral flavours

1. Naturally aromatic and refreshing
Fruit and floral notes add bright aromatics and taste, making tea blends more inviting without overpowering the base. 

2. Enhances drinkability
Botanical flavors can soften bitterness and provide balanced, multilayered sensory appeal. 

3. Clean‑label friendly
Natural flavours fit well within ingredient‑conscious and clean formulations, appealing to those seeking botanical complexity without artificial additives. 


More about natural fruit & floral flavours

Natural flavours are obtained from plant raw materials through processes like extraction and distillation that yield flavour‑rich compounds. They may come from citrus peels, berry distillates, flower oils (e.g., rose or jasmine), and other natural botanical sources. While the term “natural” has regulatory definitions in some regions, in tea it generally indicates flavour components derived from natural plant materials rather than synthetic sources. 

When used in tea, fruit and floral flavours are balanced with the base tea so the overall flavour feels cohesive - bright, fragrant, and enjoyable. 


FAQs about natural fruit & floral flavours

Are natural flavours the same as artificial flavours?
No. Natural flavours come from real plant sources and are extracted by physical or enzymatic means, whereas artificial flavours are created synthetically to mimic taste. 

Do natural flavours contain sugar?
No. They enhance aroma and taste without adding sugar or calories.

Do they overpower the tea?
When expertly blended, natural fruit and floral flavours enhance rather than dominate the tea’s natural character. 


Relevant sources

Natural flavour definition (FDA & natural extraction methods) — Food Safety Institute
https://foodsafety.institute/food-fundamentals-chemistry/flavouring-agents-natural-nature-identical-artificial/

Tea flavourings explained — The Tea Centre (natural vs nature‑identical flavour sources)
https://theteacentre.com.au/blogs/the-tea-journal/what-are-flavours-in-tea-and-why-do-we-use-them

Tea flavour types (natural flavourings) — Tea by Birdy (industry usage and definitions)
https://teabybirdy.com.au/blogs/news/flavoured-teas

General flavouring principles — Wikipedia (natural flavourings definition)
https://en.wikipedia.org/wiki/Flavoring